Elevate your brand loyalty strategy with Veryfi Product Matching: groundbreaking AI/ML technology that decodes your consumer behavior and develops cross-basket insights for CPG loyalty programs, credit card spend tracking, and credit card promotions.Get Started for Free Talk to an Expert
Product Matching’s essence lies in accurately tracking your customers’ purchases. Veryfi’s advanced AI analyzes UPCs, EANs, and SKUs to reveal product details, prices, quantities, and vendor names precisely. Our AI assigns a score to each product, offering accuracy ratings for every processed document.
Veryfi’s advanced AI models sift through and recognize patterns, using machine learning to create educated recommendations. This means that every item in a shopping cart or receipt can be “matched,” revealing essential details like flavor, quantity, size, batch, and the store of purchase.
Unlock valuable insights by understanding which products are popular together, detecting shifts in buying behavior, and uncovering hidden trends. These data points become cross-basket insights, enabling you to tailor marketing efforts like never before.
Integrated in Veryfi OCR API, this barcode data extraction empowers CPGs and banks for retail, manufacturing, logistics, inventory, order management, and product authentication by leveraging barcode fields. When paired with receipts, it offers insights into products, buyer demographics, and purchase trends.
Discover the tangible benefits of integrating Veryfi into your CPG strategy: create sticky loyalty and boutique cross-basket insights using Veryfi OCR API with Product Matching.
With Product Matching inside the Veryfi OCR API, you can track the items your customers are putting in their shopping baskets with pinpoint accuracy. This means you have a direct line into the minds of consumers. Identify which products are popular together, detect shifts in buying behavior, and uncover trends that might have remained hidden otherwise. These data points become cross-basket insights. By understanding which products are often purchased together, you can create targeted promotions and bundle deals that resonate with your audience. This level of personalization can significantly boost sales and customer loyalty.
Understanding how your products are used in conjunction with others can be invaluable for product development. It helps you identify opportunities for product improvements or new product launches. You can align your product roadmap with real-world consumer behavior, reducing the risk of launching products that don’t resonate with your target audience. In a fiercely competitive market, any edge you can gain is priceless. Product Matching provides that edge. CPG brands and retailers can stay ahead of the competition by adapting quickly to changing consumer preferences and trends. This agility can make the difference between success and obscurity.